Workshop: Promote your Play w/ Video
Should plays make a trailer or teaser like the movies? How does a live experience translate to a short video?
How can videos translate to butts in seats?
Promote your Play with Video
Saturday, April 20th (10am-1pm)
UPDATE 7:11pm : This workshop is postponed until a later date. Please email firstname.lastname@example.org for more info.
Talk through your own ideas for video promotion, and how to prepare to talk to your team.
Register for workshop: $40 individual, $60 to bring a team member
Basic tips for a Kickstarter video from Diani & Devine below
I asked our special guest Victor Solis more:
CMJ: How about the mechanics of actually shooting and editing the trailer?
VS: From a technical standpoint, you'll need a seasoned editor who clearly understands your show and will craft the trailer to meet your goals.
VS: If you're recruiting a couple of good creative film craftspeople like your editor and cinematographer, they will ideally answer your technical questions about the video process. If they're skilled, then you can focus on the creative decisions and let them deal with the technical filmmaking decisions. Anticipate enough time to talk with your team to carefully plan your shooting day (ideally just one) and post-production. Aim to shoot when you have your show's tech running so your footage looks as similar as possible to the actual show. Make time for clear communication, ask plenty of questions, and always plan in advance.
Victor is a writer-producer at Hachitan Entertainment, Inc. in Southern California. He co-created the 10-episode award-winning series "Generic Girl" and is currently developing feature films and original online series. An experienced educator, he jointly produced the 22-episode course "How to Plan Your Series Production" on CreatorUp.com. Watch his recent work at: